Reference

How madhurday Handles Your Personal Data

This page explains exactly what personal data madhurday collects when you open an account, how we use it, and the rights you hold over it at every stage.

No data sold to third partiesEncrypted account storageClear data-request processIndia-specific privacy termsUPI & Paytm transaction privacy
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madhurday How madhurday Handles Your Personal Data
REACH OUR PRIVACY TEAM

Contact Us About Your Privacy

If you have questions about how your personal data is used, want to make a data-access request, or need to report a privacy concern, our dedicated privacy support team is available around…

Email Privacy Request Send a detailed message to our privacy team at the address listed in your account settings. We acknowledge every email within 24 hours and resolve data requests within 72 hours of receipt.
Live Chat Start a live chat session directly from your madhurday account dashboard. Our agents can log a formal privacy concern, escalate it to the data team, and provide you a reference number on the spot.
In-App Support Ticket Raise a privacy ticket from the Help section inside your account. Tickets are tagged as high-priority and routed straight to the compliance team, with a written response sent to your registered email.
HOW WE PROTECT YOUR DATA

Our Data-Handling Commitments to You

Every measure below reflects a concrete practice we follow internally. These are not aspirational statements — they describe what happens to your data from the moment you open your account to the…

Encrypted Data Storage

All personally identifiable information — including your phone number and email — is stored using AES-256 encryption. We conduct quarterly audits to verify that no data is held in unencrypted form anywhere in our infrastructure.

Cookie Transparency

We use session cookies to keep you logged in and analytics cookies to understand how our pages are navigated. You can review and withdraw cookie consent at any time from the privacy settings panel inside your account.

Account Security Protocols

Two-factor authentication is available for all accounts and strongly encouraged. Login events from unrecognised devices trigger an automatic email alert to your registered address so you can act before any unauthorised access occurs.

Data Retention Policy

We retain your account data for as long as your account is active. When you request account closure, personal data is purged from live systems within 30 days, with anonymised transaction logs retained only where legally required.

Data Access Requests

You have the right to request a full export of the personal data we hold about you. Submit a request via live chat or email and we will provide a structured data file to your registered email within seven working days.

Third-Party Data Sharing

We share data only with payment processors — such as UPI rails, Paytm and PhonePe gateways — strictly to complete your transactions. No marketing partners, data brokers or advertisers receive any personally identifiable information from us.

Privacy Policy Questions Answered

These questions reflect what account holders most frequently ask us about personal data, cookies, payment privacy, and their rights under our policy. If your question is not listed here, reach our privacy team directly via live chat.

We collect your full name, email address, mobile number, date of birth, and the payment identifiers you use — such as your UPI handle or Paytm number — to verify your identity and process your transactions securely.

We share data only with the payment processors needed to complete your transactions — UPI, Paytm, and PhonePe gateways. No advertising networks, data brokers, or marketing firms receive any personally identifiable data from us.

Personal data is removed from live systems within 30 days of account closure. Anonymised transaction records may be retained longer only where Indian law requires it for financial compliance or fraud-prevention purposes.

Yes. Submit a data-access request through live chat or by email. We will compile a structured export of every data point we hold linked to your account and deliver it to your registered email within seven working days.

Payment identifiers are never stored in plain text. They are encrypted end-to-end during transmission and held in our secure vaults under AES-256 encryption, accessible only to the payment-processing module during a live transaction.

You can raise a deletion request at any time via the in-app support ticket or live chat. Once verified, we purge your data from all live systems within 30 days, subject to any minimum retention required by applicable law in India.

Any material change to this policy triggers an automatic notification to your registered email address at least 14 days before the change takes effect, so you have time to read it and decide whether to continue using your account.

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